Tuesday, September 16, 2008

Offer a 'SLEEP OVER' to potential buyers?




There are a lot of new, innovative ways to sell your home these days. This type of market demands unique ways to display a home's appeal to buyers. One new way that has been displayed on several television shows is to have a 'sleep over'. That means allowing the prospective buyer spend the evening and night in the home to better gauge the home's appeal to them.




That can be a very persuasive method of getting 'on the fence buyers' into putting in an offer on your home. It can be a good idea... and also a bad idea.... As an example... if you have a nice home that tends to just blend into the surrounding inventory of homes... EXCEPT... your home is situated on a lot that gives an extraordinarily beautiful sunset/sunrise, or your home doesn't have the street noise that other homes do, or your home has many automated features that are better experienced throughout the day or night rather than simply being shown. If you have a potential buyer spend the evening in your home... slowly becoming comfortable there... enjoying all the unique qualities that made your home YOURS now becoming THEIRS...


By the time they wake up they will be saying 'honey, this home is so perfect for us!!!'




That is... unless your home has some flaws that begin to emerge once you spend a decent amount of time there. The 'sleep over' idea can enhance and bring to life the great qualities of your home yet it also can and will bring out the negative features as well. Let's say your home is perfect except that you have a neighbor who likes loud music and opens the windows at night to share it with the neighborhood... Or your home is downwind from a factory and every night after 7 p.m. you get a gentle breeze with a taste of smoke in it... what if the beautiful sunrise actually is a blinding beam of light that makes sleeping in IMPOSSIBLE! All of these items could deter the buyer from purchasing your home.




So in conclusion... I am saying whether the idea of a 'sleep over' is good or bad. It is a scenario that needs to be looked into with every house... and every potential buyer. If they aren't qualified or serious about your home don't waste your time... or if you feel nervous that they might mess with your things don't even consider it. If you came home and the home was empty that would be a bad thing.... Most likely that would never happen yet you should be prepared for it...




Keep your ears and mind open for new ways to sell homes in today's market and never say 'that wouldn't work' ... because a lot of supposed 'stupid ideas' have made a lot of people a lot of money, created a lot of brilliant companies and sold a lot of houses....




It's only a stupid idea if it wasn't well planned and executed...

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